About the PRC

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Building capacity by creating networks, one coalition at a time

Who We Are

Established in 2009, The New York City Prevention Resource Center (PRC) is a partnership between the New York State Office of Alcoholism and Substance Abuse Service (OASAS), the New York City Department of Health and Mental Hygiene (DOHMH), and The Children’s Aid Society (CAS). Established in 2009, the Prevention Resource Center is committed to decreasing the negative effects of alcohol, tobacco, illicit drugs, gambling and violence at the community level. The PRC serves as an information clearinghouse linking available resources to substance abuse prevention providers, local stakeholders, and community based organizations.

Our Approach

There is clear evidence that when a community implements a series of coordinated environmental strategies or “activities” to confront risky behavior among its youth, that community has a better chance of reducing underage drinking, use of drugs, gambling and violence. In fact, such communities show long-term positive outcomes for all its residents.
The NYC Prevention Resource Center utilizes the Strategic Prevention Framework (SPF) as its primary approach toward coalition/capacity building. With the SPF model, communities are given the evidence based tools to assess local issues, build the capacity of neighborhood partnerships, develop a strategic implementation plan, evaluate the impact of their efforts within the neighborhood, and develop long term solutions for ongoing change. Examples of key strategies include:
  • Mandatory warning signs in local retail stores
  • Parent/adult awareness workshops
  • Counter-advertising campaigns
  • Offer incentives to retailers verifying customer age
Consultation Services

As part of our commitment towards supporting localized grassroots efforts to prevent alcohol and substance abuse, the NYC Prevention Resource Center offers consultation services to communities seeking to effectively mobilize residents and stakeholders and strengthen their prevention-related work in the neighborhood. Our approach works to identify specific alcohol and drug-related issues and concerns; utilize available local resources; and align potential strategies that can effectively address the problem. 

Our service menu focuses on:

  • Initiation
  • Assessment
  • Planning
  • Sustainability