Tony Danza to Help Kick Off Miracle on Madison Avenue
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Contact:
Ellen Lubell, The Children’s Aid Society, (o) 212-949-4938, (c) 917-854-6864
Emily Crossan, The Children’s Aid Society, (o) 917-286-1548, (c) 201-344-5742
Elaine Everhart, The Bank of New York, (o) 212-635-1579, (c) 914-263-4638
New Yorkers Will ‘Shop til They Drop’ on Madison Avenue for Gifts and a Great Cause
The Children’s Aid Society’s Health Programs to Benefit From Charity Shopping Event Miracle on Madison Avenue, Sponsored by The Bank of New York
When:
Sunday, December 4, 2005
Noon – 5:00 p.m.
Where:
Madison Avenue between 57th and 86th Streets
New York, NY
Opening Ceremony:
Noon – 12:15 p.m.
Madison Avenue between 69th and 70th Streets, near Children’s Aid Society tent
Special guest: Tony Danza
What:
Miracle on Madison Avenue is an annual charity shopping event that brings together leading luxury retailers, restaurants and galleries on Madison Avenue in support of New York’s neediest children.
Over 125 participating establishments on Madison Avenue will donate 20 percent of the day’s sales to The Children’s Aid Society’s health care programs.
Madison Avenue will be closed off to vehicular traffic from 68th to 72nd Streets, the only day of the year that the avenue is closed. Specialty tents will line this section of the avenue:
The Taste of Madison Avenue Tent - 68th Street
The Children’s Aid Society Hospitality Tent - 69th Street
Gift-wrapping tent sponsored by The Bank of New York, the event’s exclusive financial sponsor – 71st Street
The Bank of New York Spa Tent featuring luxury treatments from the Clarins Skin Spa – 72nd Street
