The Development Officer, Annual Giving works closely with senior team members of the Development Department, the Marketing & Communications Department and outside vendors and consultants to ensure effective implementation of the annual giving program, which includes a series of direct response initiatives.
• Lead the development of a strategy for, and coordinate the implementation of, a comprehensive and integrated fundraising and constituent relationship management/stewardship plan for Annual Giving program that offers specialized engagement for monthly, mid-level, and low-dollar donors through direct mail, telephone and digital outreach
• Work closely with relevant Development staff to identify and elevate leads of lower-level donors with capacity to give more
• Responsible for the ongoing strategic development, implementation and oversight of direct mail, canvass recruitment and donor development programs, including budget development and monitoring, segmentation, strategic analysis and evaluation of results, message development, etc.
• Ensure effective message integration and multi-channel outreach and response mechanisms by partnering with the Marketing & Communications team
• Provide innovative approaches to donor acquisition, cultivation and re-solicitation through appeal, renewal, reinstatement, and monthly giving programs. Explore and consider strategies for new Direct Response acquisition outlets.
• Enhance and grow existing monthly giving program. Develop analytics and reports to monitor program effectiveness
• Provide strategic leadership and direction to Associate, Annual Giving, and colleagues on all fundraising and constituent relationship/stewardship plans, and ensure these are implemented according to the strategy and guidelines approved by the Associate Director of Development and Vice President of Development
• Create and manage annual budget for income and expenditures in the Annual Giving area and work with other staff and vendors to ensure meeting this budget
• Provide regular reports on the program and budget performance to the Associate Director of Development, Vice President of Development, Development Committee and Board of Directors, as requested.
• Negotiate and finalize contracts with direct response vendors and manage their performance throughout the contract period
• In collaboration with the Marketing & Communications team, develop and implement a comprehensive strategy to recruit advocates and donors through online media, including search marketing, email, and other web-based activities
• Develop and implement a strategy for marketing and managing workplace giving, affinity partnerships and inbound telemarketing to increase revenue in each of these areas
• Commitment to The Children's Aid Society mission and values
• Three+ years of direct response fundraising experience, including development and implementation of strategic plans, development and oversight of complex budgets for expenses and income, donor acquisition and development, email and web-based fundraising and marketing, membership and services, direct response support systems, supervision and management of staff
• Bachelor's degree in Communications, Business or other relevant field required; advanced degree preferred
• Computer proficiency in Raisers Edge (or similar program), Windows Operating systems and MS Office
• Experience managing and/or mentoring staff preferred
• Ability to communicate effectively including excellent writing skills and verbal communications skills
• Results oriented with ability to organize and independently handle multiple projects simultaneously
• Attention to detail and consistent follow-through on projects
• Experience in donor database management, record keeping, and stewardship/recognition systems that support successful development programs and donor/sponsor relations
• Experience in using quantitative and qualitative data to drive success
• Ability to effectively present information and respond to groups of managers, clients, donors, and the general public
• Adept at crafting marketing materials and messages for philanthropic audiences
• Capability of forging and maintaining productive relationships with key members of The Children's Aid Society staff and leadership team
• Interpersonal skills necessary to establish positive working relationships with senior leadership, board members, and high-level volunteers
• Strict adherence and knowledge of the generally accepted fundraising policies, standards and values, and the AFP Code of Ethics
• Position requires a high-level of confidentiality
Please upload a cover letter and resume below:
Only candidates selected for interviews will be contacted
Children's Aid Society is an equal opportunity employer