Corporate Sponsor Spotlight: TD Bank

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Last year, The Children’s Aid Society was the recipient of a generous $10,000 grant from the TD Charitable Foundation, the charitable giving arm of TD Bank, to support our Office of Client Advocacy. The client advocacy program is designed to provide a range of critical supports, including targeted comprehensive services for families threatened with homelessness. The grant helps educate families in vulnerable neighborhoods through outreach fairs and events, in partnership with local housing and financial wellness organizations, to raise awareness of financial resources and sources of support.

To date, Children’s Aid has organized two financial education community events and will host another in the fall. On December 13, Fannie Lou Hamer High School, a Children’s Aid community school, held a Women’s Boutique to honor close to 50 mothers, grandmothers and aunts with an evening dedicated to pampering and care, coupled with information on financial wellness. The New York City Office of Financial Empowerment provided useful information on how to protect their credit and identity, and how to obtain free or low-cost tax return preparation assistance.

Earlier this spring, representatives from TD Bank visited our Frederick Douglass Center in Harlem. As part of an afternoon of financial literacy, the representatives guided 5th, 6th and 7th graders through lessons on money and banking. The young people learned why banks are important and how an ATM is connected to a bank account. In addition to learning about banks and savings accounts, youth showed off their math skills in a sample checkbook balancing question. After the TD Bank presentation, a representative of the New York City Department of Consumer Affairs Office of Financial Empowerment led the youth through a budgeting exercise and discussion on how to choose what to spend money on. During the busy pick-up time at the Center, TD Bank and the Office of Financial Empowerment set up tables to provide parents and community members with information. For some parents, they were encouraged to visit the nearby TD store and for others, they received timely information on how to get help preparing their taxes or ensuring they receive a refund if they are eligible.  

“At TD Bank, we believe that financial education should start at a young age so our next generation is financially savvy for years to come,” said David D’Amico, store manager for TD Bank. “Financial education is a lifelong journey, and TD Bank is dedicated to providing the tools and resources necessary for children to learn how to make smart financial decisions as adults.”

The Office of Client Advocacy will continue its outreach events in the fall.

The Children’s Aid Society is grateful for TD Bank’s outreach to the community and for the TD Charitable Foundation’s generous grant they made to support our ongoing work to ensure we can help families who are facing instability in their lives.